at a glance
Happy99, known for virtual shoe designs, has not yet launched their own shoe. They have collaborated with Reebok on the Instapump Fury 95s, but they’re only pre-existing Reebok shoes with new colors and graphics.
The upcoming SS99s would be their second collaboration, featuring a new design by Happy99 using Reebok’s manufacturing and design capabilities.
Development process
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color exploration![]()
